WEBSITE "WELLNESS" AUDIT/CONSULTATION for HEALTH, WELLNESS, BEAUTY SITES
IS YOUR WEBSITE WORKING for OR against YOU?
WHAT IS A WEBSITE AUDIT?
A website audit report is a professional "check-up" or diagnosis assessing various elemental consistencies and quality aspects of your health, wellness or beauty website including design, layout, navigation, ease of use/functionality, content quality, branding across social media, and more.
It provides with you, whether you're a solopreneur practitioner or a larger business, with an analysis and recommendations all in one place which takes a good look at six main themes to give you a better idea of the bigger picture.
A VERY USEFUL AND WORTHWHILE AUDIT ANALYSIS REPORT WITH RECOMMENDATIONS FOR BOTH AN EXISTING WEBSITE AND WHEN PLANNING A NEW ONE.
WHEN WAS THE LAST TIME YOU ASKED THESE QUESTIONS ABOUT YOUR HEALTH, BEAUTY OR WELLNESS WEBSITE?
Is the navigation simple, intuitive and consistent across the entire site?
Is there consistency in design such as buttons, fonts, colours, logos?
Is the site visually appealing to visitors across all platforms including mobile and tablet?
Is the content easy to read, concise, relevant to your business, and written without grammatical errors?
Is the website branding and messaging consistent with your social media presence?
Is the site taking advantage of modern website tools such as online booking, store, and chat, all to maximize the visitor experience, reduce your burden, and enhance business growth?
Is the site leveraging traffic/usage tools such as Google Analytics to better understand your visitors' behaviours and which pages are and not working for you?
For more information about the Website "Wellness" Audit / Consultation, you're invited to get in touch.
Often with an older website or one which has grown and changed over time, inconsistencies in design (fonts, colours, images, etc.) and layout can pop up throughout the site thus reducing its professional image and often credibility. Plus, as client needs and expectations evolve and change, a stale website often does not meet the modern needs of visitors such as online booking, a store, virtual consultations, etc - these are often elements that visitors expect and are used to in today's websites and are often available on your competitors!
WHY DO YOU NEED A WEBSITE AUDIT?
WHAT WILL IT GIVE ME?
You will be able to compare to what visitors are actually seeing on your website throughout their experience journey and correct any inconsistencies and take advantage of any missed opportunities.
It's critical to keep your visitor experience consistent and of high quality if you want to build trust and convert visits to bookings and, ultimately, a long-term client.
WEBSITE "WELLNESS" AUDIT/CONSULTATION REPORT
The Site "Wellness" Audit / Consultation consist of a customized report based on an analysis of your website outlining both the observations and recommendations focused on six key design, content and functionality themes.
~ EACH REPORT IS BASED ON SIX KEY THEMES ~
Overall design appeal and consistency (e.g. font styles, colours, images, logos)
Site functionality and tools such as analytics, being found on Internet searches such as Google, online booking, forms, e-commerce, chat, virtual consultations, etc.
Overall site architecture, layout and ease of navigation
Visual appeal and functionality across mobile and tablet
Content quality, ease of reading, conciseness and free of grammatical errors
Branding and messaging consistency between website and social media platforms